There is a difference!

In short there are two business models for diver training groups – the Seize a Dollar Immediately (SDI) method and the Sustained Earnings Accumulate (SEA) method.  The “SDI” method is about faster, quicker and cheaper training.  The “SEA” method, is the hallmark of the SAS & MAX training philosophy and it is based on training comfortable and competent divers so that they keep diving and keep coming back.  With over 3000 divers, hundreds of instructors and dozens of instructor trainers trained from Thailand to Portugal and all over North America, we have a sustained continuing education rate in excess of 85%, so we must be doing something right!  

We think that something is keeping quality in our training program – we have resisted the masses and watched the results as most of our industry went the “SDI” route.  The results have been disappointing at the very least and dangerous at the worst.   Yes our courses take a bit longer and yes they may cost a bit more – but we think you and your family members are worth it?  That is why we keep quality and not quantity ever present in our business model.   So if you want a fun, complete and comprehensive training program, welcome aboard!